Speedlite 470EX-AI

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  • Regular price $799.00


Speedlite 470EX-AI

World's first flash equipped with AI bounce function

Focus on creative output rather than set-up
  • World’s first AI Bounce does the thinking for you

    AI Bounce or Auto Intelligent bounce, calculates and moves the flash head automatically to optimize lighting angles for outstanding images

  • Why bounce flash?

    Direct flash can cause harsh lighting and shadows behind your subject. Bouncing flash off ceilings or walls delivers softer, more evenly distributed light

  • AI Bounce Full Auto takes away the guess work

    In full auto mode, the 470EX-AI finds the optimal bounce angle and the flash head will automatically move to the optimal position

  • AI Bounce Semi Auto speeds up workflow for advanced shooters

    In semi auto mode, the flash head will automatically correct bounce angle as you move between horizontal and vertical shooting